about
for all information and work enquiries contact
daniela maria geraci is a london-born sicilian creative. her extensive experience in art direction, campaign and event production, set design, cultural programming and content creation spans across various sectors within the arts, design, fashion and music. as a creative and consultant she has had the pleasure of working with institutions such as the victoria and albert museum, the sarabande foundation and yorkshire sculpture park, international brands including bloomberg and puma and independent names such as paolo carzana and cadogan gallery.
for all information and work enquiries contact
how I can help
creative vision + strategy
- shaping and defining overarching creative direction and vision for projects
- aligning creative output with brand and business objectives
- translating goals into actionable creative plans
brand identity, design + development
- crafting and maintaining a cohesive brand identity
- designing and evolving brand guidelines and consistently engaging messaging
- overseeing the creation of visual and verbal brand assets
campaign concepting + execution
- leading concept development for advertising campaigns, and marketing strategies
- directing the design of marketing assets across all media
- crafting compelling campaign narratives and ensuring consistent translation across platforms and formats
- overseeing, reviewing and coordinating high standard content execution across multimedia channels for rollout.
art direction + engagement design
- designing and guiding visual style and artistic direction for shoots, set, video, exhibitions and other creative projects and events.
- curating engaging environments to interact with creative works via shows, events and programmes both online and IRL
- collaborating with event teams and stakeholders to deliver immersive experiences
team leadership + collaboration
- managing and mentoring multidisciplinary creative teams
- structuring workflows, delegating tasks, and supporting team development
- collaborating with external partners, agencies, and freelancers
content strategy + development
- creating strategic content plans aligned with brand and business needs
- overseeing production of multimedia assets, and platform-specific content
- ensuring content quality, brand alignment, and engagement
digital + marketing strategy
- developing and executing digital marketing plans
- advising on content strategy and executing
- aligning marketing efforts with sales objectives for unified growth
client + stakeholder communication
- presenting creative concepts to clients and stakeholders
- gathering and integrating feedback throughout the creative process
- managing expectations and ensuring delivery satisfaction
market + trend insights
- analysing cultural trends, consumer behavior, and competitor activity
- using insights to shape creative strategy and maintain brand differentiation
strategic partnerships
- identifying, managing and maintaining key partnerships to drive brand growth
- negotiating project scopes and creative briefs with collaborators
- coordinating with third parties to enhance project engagement and future outcomes
clients
Bloomberg Group
CBRE
Elsevier
Gensler
Cantor Fitzgerald
Wild Media
Knotel
Altus Power
dsm-firmenich
The V&A Museum
Cadogan Gallery
Lavanda Contrabanda
Lazy Oaf
Puma
(•••
The Lee Alexander McQueen: Sarabande Foundation
Paolo Carzana
Niamh Emily Foster
Artbase Gallery
Yorkshire Sculpture Park
Lancey Foux
INUIKII
Inook Shoes
SLX World
Whomp Party
Via Raffineria Gallery
Palermo Art Weekend
(•••)
selected CV
2024-2025
Art Director at Semi-famous Studios
2023-2024
Digital Marketing and Outreach lead at Sarabande: Lee Alexander McQueen Foundation
Featured in the Financial Times
art Direction / set / content / production:
2024
Nicole Zisman: Wisdom is the memory without the emotion, AW24 London Fashion Week
Emmely Elgersma: Rock Paper Kiln, Sarabande Foundation
Anna Burns: Gut Feelings, The Old Waiting Room Peckham
2023
Paolo Carzana: My Heart is a River for You to Bend, SS23 London Fashion Week
Paolo Carzana: Queer Symphony, AW23 London Fashion Week
2022
Hallyu The Korean Wave Exhibition - V&A Museum with Kim Chan Yang
Puma x Size - ‘Puma Vlado’
INUIKII x Niamh Emily Foster, ‘HERE I AM’ Campaign SS23
Lazy Oaf, Happy Sad Collection
Lavanda Contrabanda, PHANTASMAGORIA Capsule Collection
SLX World, Birthday Capsule Collection
2021
Lancey Foux, STEELO Album promo with Robert Gotham
2020
Azoomee Augmented Reality Exhibition, September
Commissioned by the City of Vienna, sponsored by A1 Telekom, Vienna City Hall
/ with The Swan Collective (DE), Soyun Park (KR/NL) + Robert Gotham (US), Gabriel Massan (BR/DE), Mirador Collective (UK), Vincent Ubags (FR), Studio Above and Below (UK), Aurelien Jeanney (FR), Diana 'Spaghetto' Manfredi (IT), Tommaso Coviello (IT)
founder:
Foldable Sounds Collective, April 2020
Selected SHAPE Platform Artists of 2021, Co-funded by Creative Europe.
featured in:
The Wire Magazine, Musikprotokoll Festival Austria, STIFF Festival Rijeka, Musicmap Barcelona, NTS, Balamii, NARR, Threads Radio.
Residents on Resonance Extra.
︎︎︎soundcloud.com/g_eraci
solo exhibitions
‘Apotheose. 6’, HuMBase, Stuttgart, September 2019
group exhibitions:
2021
‘Palermo Art Weekend’, Palermo, Sicily
‘Musikprotokoll Festival’ (ORF), Vienna, Austria
‘VIVAVUCI’, Via Raffineria, Catania, Sicily
2020
‘Sound Occupations’, STIFF International Film Festival in collaboration with European Cultural Capital, Rijeka, Croatia
‘The days I felt quiet, then loud’, Brudenell Social Club, Leeds
‘All Ears: Ways of Listening’, Online exhibition, July 2020 (with Sharon Stewart and Alex De Little)
‘TTT’, Werkstattraum, Berlin
2019
‘8 December’, ARTBASE Gallery, Wiesbaden, December 2019 (with Emanuele Tozzoli, Sigrùn Òlafsdòttir, Tanja Bergman, Isabelle Pead)
‘DOMESTIC MATTER/s’, Mom Art Space, Gängerviertel, Hamburg
‘Free Range’, Truman Brewery, London
‘Cut the Mustard’, University of Leeds Undergraduate Degree Show, Leeds
‘Spread’, Freehold Projects, Leeds
‘This is a gift to’, The Brunswick, Leeds
‘Letters of Love’, Hyde Park Book Club, Leeds
assisted on: (selected)
‘Taking Place II’ - Ming Lu
Performer, Institut für Alles Mögliche, Berlin, 2019
‘Zeitgeist’ - Hector Zamora
Performer, Martin Gropius-Bau, Berlin, 2019
‘(I)MAGESOUND(S)’ - Jim Hobbs, Andrew Hill
Choral performance, University of Leeds, May 2019
‘The Big V’ - Georgina Starr
Exhibition installation, CAVE Project Space, Leeds, January 2019
‘RAUSCHEN’ - Sasha Waltz and Guests
Event promotion at Berlin Opera House (Deutsche Oper), Berlin, September 2018
‘EXODUS’ - Sasha Waltz and Guests
Set design and sound support, Radialsystem, Berlin, August 2018
residencies:
Resonance Extra Radio, London
Bi-monthly Resident 2021 - 2022
Narr Radio, Leeds 2021
Bi- Monthly Resident
Fermynwoods Contemporary Arts Resident ‘Sustainable Practice’ 2021
Bi-monthly Resident 2021 - 2022
Narr Radio, Leeds 2021
Bi- Monthly Resident
Fermynwoods Contemporary Arts Resident ‘Sustainable Practice’ 2021
Body Politics Residency
Hungarian University of Fine Arts led by Tobias Zielony (representative of the German Pavilion in the 2015 Venice Biennale), March 2017
awards:
Nominated ‘Best B2B campaign’ by Creative Pool Design awards 2024
SHAPE Platform Artist in Residence Award, 2021 Comissioned by Creative Europe
SHAPE Platform Artist in Residence Award, 2021 Comissioned by Creative Europe
'Best Collective' Award at Free Range Graduate Show, Truman Brewery, London 2019
Selected for feature in Leeds Tetley Gallery 22nd International Artist Book Fair with Wild Pansy Press, 2019
ex editorial + consultancy